Well written article/interview on job search networking and the "scripts/templates" you should be using for networking - both at networking events and on the working your contacts. I have not yet ordered the book, but I will since this sounds like a great idea.
The authors also talk about the importance of having a "framework" for a phone interview or face-to-face interview.
In my executive job search coaching practice, I typically work with execuitves on answering questions within a structured framework - one that we've refined over a 30 year time period. I'm glad to see reinforcement of that idea through this article.
In the marketing and copywriting world, they call having these "scripts" a swipe file. What have other people said that is powerful, useful, and makes an impact.
Let me know what you think of the book after you've read it.
Barry Deutsch
IMPACT Hiring Solutions
http://www.impacthiringsolutions.com/careerblog