consumer psychology
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Real-life consumer psychology – with a touch of technology
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The Apple Watch's double-tap gesture Is a lot better than expected and I want more

The Apple Watch's double-tap gesture Is a lot better than expected and I want more | consumer psychology | Scoop.it

"Commentary: Once only an accessibility feature, the double-tap finger gesture added to the latest Watches is Apple easing us into a new interface with a lot of potential ..."

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Apple now sells more watches than the entire Swiss watch industry

Apple now sells more watches than the entire Swiss watch industry | consumer psychology | Scoop.it

"The Apple Watch wasn’t just the best selling smartwatch last year, but it put the Swiss watch industry to shame, according to new sales estimates compiled by Strategy Analytics. The report estimates Apple shipped nearly 31 million wearable units in 2019, beating the Swiss watch industry’s 21.1 million units shipped ..."

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Hong Kong’s late Apple Watch cellular debut signals eSIM’s key role in 5G devices

Hong Kong’s late Apple Watch cellular debut signals eSIM’s key role in 5G devices | consumer psychology | Scoop.it

"When Apple released the cellular-capable Apple Watch Series 3 in September, it didn’t realize that a tiny component — its next-generation embedded SIM card (eSIM) — would lead China to quickly and abruptly cut off Apple Watch phone service within its borders ..." 

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Aetna insurance will subsidize the Apple Watch

Aetna insurance will subsidize the Apple Watch | consumer psychology | Scoop.it

"Aetna is the first major health insurance company to subsidize cost of the Apple Watch ..."

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Wearables are here to stay and they’re changing our relationship with brands

Wearables are here to stay and they’re changing our relationship with brands | consumer psychology | Scoop.it

"They're finally in stores and on people's arms. Proud owners seem to gather a crowd of admirers, hanging off their wrists wherever they go, and gossip blogs are wondering which celebs have one. I'm talking about the Apple Watch, of course ..."

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Video feature: Apple Watch apps that are available now

Video feature: Apple Watch apps that are available now | consumer psychology | Scoop.it

"Before Apple’s new plan to increase app production takes off, try some of these existing offerings, including a real-time weather app and a seven-minute workout app ..."

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Ten games I want to play on the Apple Watch

Ten games I want to play on the Apple Watch | consumer psychology | Scoop.it

"The first batch of Apple Watches arrive in users hands on Friday, with a whole batch of tiny little gaming apps waiting to be locked and loaded. Let’s see what might be good in micro-gaming ..."

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Is driving with an Apple Watch safe? Is it legal?

Is driving with an Apple Watch safe? Is it legal? | consumer psychology | Scoop.it

"You’re driving home one evening after a long day at work when suddenly your Apple Watch massages your wrist to get your attention. You look at your wrist and see it’s just another celebrity update on Twitter ..."

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Apple Watch launch signals firm's transformation into luxury goods brand - The Guardian

Apple Watch launch signals firm's transformation into luxury goods brand - The Guardian | consumer psychology | Scoop.it

"Burberry chief Angela Ahrendts and designer Sir Jonathan Ive are steering Apple into new territory, where Chinese consumers could be key ..."

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What the Apple Watch means for market research

What the Apple Watch means for market research | consumer psychology | Scoop.it

"Apple's new creation, the Apple Watch, could have huge implications on the market research industry ..."

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Apple Watch could change colour to match what you're wearing in future

Apple Watch could change colour to match what you're wearing in future | consumer psychology | Scoop.it

"A newly published patent suggests that the Apple Watch could transform its color to match any object you want ..."

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Insurance company is using steps recorded on Fitbits and Apple Watches to reward consumers

Insurance company is using steps recorded on Fitbits and Apple Watches to reward consumers | consumer psychology | Scoop.it

It's a modern obsession which keeps millions of people glued to their smartphones as they pound the pavements on their daily commute ..."

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Fitbit smartwatch investigation: Fitbit's Apple Watch rival is coming

Fitbit smartwatch investigation: Fitbit's Apple Watch rival is coming | consumer psychology | Scoop.it

"Fitbit is definitely building a 'proper' smartwatch. In case the acquisitions of not one but two smartwatch makers – Pebble and Vector – last year …"

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Deepak Chopra launches a wellness app

Deepak Chopra launches a wellness app | consumer psychology | Scoop.it

"Deepak Chopra, bestselling author and alternative medicine advocate, wants to help 1 billion people transform themselves with his new wellness app, Jiyo ..."

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In Apple Watch debut, signs of a familiar path to success

In Apple Watch debut, signs of a familiar path to success | consumer psychology | Scoop.it

"Some technology pundits have declared the device a flop, but Apple has a history of using incremental improvements to make its products indispensable ..."

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The big reverse of the web - TechCrunch

The big reverse of the web - TechCrunch | consumer psychology | Scoop.it

"Here is one idea that arrived before its time: the push-based web, where information comes to us, versus the search-dominant web we’re most familiar with ..."

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Thinking about getting a gold Apple Watch? Twenty-one other things you could buy

Thinking about getting a gold Apple Watch? Twenty-one other things you could buy | consumer psychology | Scoop.it

"In case you haven't heard, the gold Apple Watch is expensive. Like crazy expensive. We're talking about a watch that starts at $10,000 ..."

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All about technology : Hello Apple Watch !

All about technology : Hello Apple Watch ! | consumer psychology | Scoop.it

"Apple finally revealed the release date of Apple Watch earlier this week in San Francisco. 'Spring Forward' the motto of this year's event also revealed a new Macbook and the regular updates for Macbook Pro and Macbook Air. If you missed the keynote, here is a 2 minutes summary ..."

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We predict 2015's biggest fashion trends - Refinery29

We predict 2015's biggest fashion trends - Refinery29 | consumer psychology | Scoop.it

"With Fashion Week showing off clothes six months before they actually land in stores, predicting the future is less about performing feats of divination than just paying attention ..."

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