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Scoop.it!
"In the last few years, celebrities have gone from merely endorsing or collaborating with outside beauty brands to launching their own full-fledged lines. These brands — including Rihanna’s Fenty Beauty, Pat McGrath Labs, Kim Kardashian’s KKW Beauty and Madonna’s MDNA Skin ..." 
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Scoop.it!
"The app has been bringing in about $700,000 a day since the game launched in late June, and if it continues on that track it could make $200 million by the end of the year ..."
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Scoop.it!
"Glu Mobile has made nearly $100m from its first celebrity game, with Spears and Katy Perry in its future plans to repeat the success ..."
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