Amazon SmileCodes put a new face on QR codes | consumer psychology | Scoop.it
From www.retaildive.com - February 2, 2018 2:31 AM

"Amazon has started placing QR code boxes that include its trademark smile logo into magazine advertisements, enabling Amazon mobile app users to scan the "SmileCode" to open Amazon product pages or other content on their phones, an Amazon spokeswoman told Retail Dive in an email ..."