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Scoop.it!
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"If consumers are highly digitally engaged, they are more likely to have shortened attention spans over time but are very alert at the beginning of a task, according to a new study designed, in part, for advertisers ..."
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Scoop.it!
"Britain’s leading fashion brands are hoping to give menswear sales a lift by targeting younger, digitally savvy male shoppers with live streaming and social media to promote the twice-yearly men’s fashion week that began yesterday ..."
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