consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
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Disney adds Haunted Mansion, Pirate voices to TikTok’s text-to-speech

Disney adds Haunted Mansion, Pirate voices to TikTok’s text-to-speech | consumer psychology | Scoop.it

"Have you heard? Voices known to make a Disney Parks fan’s ears tingle with delight have just been added to TikTok’s popular text-to-speech feature!That’s right, we’ve teamed up with our friends at TikTok to help you personalize your..."

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The four things wine consumers care about

The four things wine consumers care about | consumer psychology | Scoop.it

"Extracts from CEO Lulie Halstead’s presentation at London Wine Fair in May 2019 at a seminar on future consumer behaviour What is driving consumers to purchase the wines they do and how are they making these decisions? ..."

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Interactive marketing: Five key takeaways from leading brands 

Interactive marketing: Five key takeaways from leading brands  | consumer psychology | Scoop.it

"When marketing initiatives are propelled by customers’ actions, we talk about Interactive or Event-Driven Marketing. Interactive Marketing reacts to customer’s actions and strives to meet their expectations ..."

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Share a Coke campaign to return in May

Share a Coke campaign to return in May | consumer psychology | Scoop.it

"Back by popular demand, Atlanta-based The Coca Cola Co.’s Coca-Cola brand is reintroducing its successful Share a Coke program under a new name — "Share an ICE COLD Coke.” ..."

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2015 customer experience trends and tips

2015 customer experience trends and tips | consumer psychology | Scoop.it

"Delivering a differentiating customer experience pays dividends. What are some important trends? Find out here ..."


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Five eCommerce trends that will dominate 2020

Five eCommerce trends that will dominate 2020 | consumer psychology | Scoop.it

"The eCommerce industry is constantly growing and changing. And if your business doesn’t keep up with these changes, you could…."..

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Eight ways to weave simple visuals into your kick-ass words

Eight ways to weave simple visuals into your kick-ass words | consumer psychology | Scoop.it

"Visuals may not be your specialization, but learning to use them will help you communicate with greater impact ..."

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Tastemakers: can a robot really know what we’ll want to eat? | Life and style | The Guardian

Tastemakers: can a robot really know what we’ll want to eat? | Life and style | The Guardian | consumer psychology | Scoop.it

"A startup aims to serve hyper-personalized meals. Are we willing to trade our data to satisfy private hungers? ..."

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Trust issues: Why consumers hesitate before hitting the ‘buy’ button

Trust issues: Why consumers hesitate before hitting the ‘buy’ button | consumer psychology | Scoop.it

"Lack of consumer trust is one of the biggest hurdles for e-commerce conversion and growth. As technology evolves, trust becomes the currency for interactions beyond simply purchasing a product …"

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