consumer psychology
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Real-life consumer psychology – with a touch of technology
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How to write compelling social media posts that won’t land your business in trouble

How to write compelling social media posts that won’t land your business in trouble | consumer psychology | Scoop.it

"Every company under the sun is on social media, or so it seems. It’s not surprising really, given that the number of social media users hit 3.196 billion in 2018 and the majority of those people log into their accounts at least once per day ..."

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Need sample social media policies? Here are seven to inspire yours

Need sample social media policies? Here are seven to inspire yours | consumer psychology | Scoop.it

"About a year ago, Apple unveiled a new set of emojis. The much anticipated update included the option to change the skin color of human emojis to better represent human diversity ..."

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Social Media Policy Template / Eric Schwartzman

Social Media Policy Template / Eric Schwartzman | consumer psychology | Scoop.it

"...Social media policies are not one size fits all. The right policy for your organization will (1) reinforce your organization's existing corporate culture and (2) provide practical guidance to those governed by the social media policy..."

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Five ways retailers can prepare for the post-Christmas tsunami (as in holiday returns) 

Five ways retailers can prepare for the post-Christmas tsunami (as in holiday returns)  | consumer psychology | Scoop.it

"Staffers need to be well versed with processes, technology and customer service challenges, before the post-Christmas craziness arrives ..."

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Business and human rights: does reality match the rhetoric?

Business and human rights: does reality match the rhetoric? | consumer psychology | Scoop.it

"Companies say they support human rights but a new sustainability report suggests that few have a detailed policy in place ..." 

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