consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
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Toymaker opens up about the season's hot new toy

Toymaker opens up about the season's hot new toy | consumer psychology | Scoop.it

"Inspired by YouTube unboxing videos, L.O.L. Surprise takes the act of unwrapping to a new level ..."

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Lego has finally officially revealed its new WALL•E set

Lego has finally officially revealed its new WALL•E set | consumer psychology | Scoop.it

"A few months after it was accidentally revealed by a UK toy store , and a few days after Amazon started taking pre-orders for it , Lego has officially revealed Pixar animator Angus MacLane’s Lego Ideas WALL•E set—including a brand new photo of the ..."

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Hard game of a toy business

Hard game of a toy business | consumer psychology | Scoop.it

"I remember my early preschool childhood as a time filled with wonderfully colorful toys. Besides having a limited selection - I have spent my early childhood at the times of a soviet dusk - only a few of them earned a special place in my heart..."

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How a Toronto company invented this year's hottest toy: Hatchimals

How a Toronto company invented this year's hottest toy: Hatchimals | consumer psychology | Scoop.it

"A U.S. toy-industry analyst says the Hatchimals’ popularity is on the a scale similar to past runaway successes such as the Cabbage Patch Kids or Tickle Me Elmo ..."

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Lego brings back an old hit from its toy box

Lego brings back an old hit from its toy box | consumer psychology | Scoop.it

"Lego is pulling an old hit from its well-constructed toy box. The Danish-based toy maker said it would bring back the Bionicle line, an announcement that was met with cheers from fans of the franchise at Comic Con in New York City this week ..."

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The Toy Barbie Responds to the Wendy Davis Barbie Wars | TIME.com

The Toy Barbie Responds to the Wendy Davis Barbie Wars | TIME.com | consumer psychology | Scoop.it

"...If there’s anything that Davis, Palin and Barbie share, it is that there is a cost to rising quickly into the national consciousness, especially when you are one of America’s most famous and beautiful women. And, politics aside, Barbie could add “social-media adviser” to her growing list of careers..."

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